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Yes Men, The
(2004)
Rating:
R
Distributor:
MGM Home Entertainment
Release
Date: February 15, 2005
Review posted: February 7, 2005
Reviewed by
Dylan Grant
SYNOPSIS
With poker
faced impersonation as their weapon and World Trade Organization
officials as their targets, The Yes Men pull off one bold prank after
another in an effort to raise political consciousness. And when their
outrageous stunts are actually swallowed – hook, line and sinker – The
Yes Men up the satirical ante and push the art of public spectacle to
new heights.
CRITIQUE
Mike Bonanno
and Andy Bichlbaum are The Yes Men. Both of them came out of
Corporate America, and they have been lampooning consumer America for
years. The early part of the film highlights some of their pranks,
one of which involved G.I. Joe dolls that spouted Barbie phrases, and
Barbie dolls that featured soldier talk. From those early beginnings,
they went on to found GWBUSH.com, a web site that lampooned
then-presidential candidate George W. Bush. Their site looked exactly
like Bush’s real campaign site, except that it featured stories of
cocaine abuse, his environmental record, and other little tidbits that
Bush Co. would have surely rather kept quiet. We see the reaction to
this, and it is very interesting, not the least of which is video of
Bush saying, “I think there should be limits to freedom.”
GWBUSH.com
was quite successful, and The Yes Men set their sites a little
higher. They started their second web site, GATT.org, a take off on
the World Trade Organization’s web site (GATT stands for the Global
Agreement on Tariffs and Trade, the agreement on which the WTO is
founded). Like GWBUSH.com, GATT.org was an almost exact copy of the
WTO site, except that it was highly critical, full of examples of the
negative effects of unregulated trade on the third world. GATT was so
convincing that The Yes Men were invited to speak at conferences on
trade all over the world. And that is where the film really begins.
If it were
not there on video for all to see, it would be nearly impossible to
believe that intelligent, educated, rational people would take
seriously the absurd proposals made by The Yes Men, something that
Bonanno and Bichlbaum are all too aware of. When their presentations
start to get coverage in Fortune magazine, The New York
Times, and other widely read publications, the two are at a loss
as to how it could be widely known that two men are going around
lampooning the WTO, yet they are still invited to trade conferences
all over the world.
The
presentations made by The Yes Men are at the core of the film. They
are quite well done, very detailed and thought out, complete with
props and Power Point presentations. At a conference in Finland, as
part of their presentation on the history of textiles, The Yes Men
incorporate clips from D.W. Griffith’s Birth of a Nation,
proclaim that the Union was wrong to invade the South and destroy
their way of life, and lobby for the reinstitution of slavery. There
is more to the presentation, but rather than horrifying the crowd,
their presentation makes the front page of the local paper, and the
two are invited to dinner with some other high powered trade
representatives at the conference. This is one of many pranks Bonanno
and Bichlbaum are able to pull off, and after making several
well-known publications, they become the face of the WTO, which puts
them in an awkward position. When a conference is cancelled, it is
both good and bad for them. The lack of interest is seen as a good
sign, but it is also one less outlet for them to get their message
out.
This
documentary features appearances by Michael Moore and journalist Greg
Palast, but the pranks of The Yes Men are the real centerpiece.
“Prank” seems like in an inaccurate word to describe what they do; it
is more like a subversive form of protest, using the field of trade as
an opportunity to speak out against it. When no one gets it,
they keep getting more and more extreme, until they finally announce
the disbanding of the World Trade Organization, something that is
taken seriously and reported all over the world. What is most
shocking to see is the utter complacency and apathy of audiences
around the world. The most shocking, absurd statements get barely any
reaction at all, and no one doubts them for a second. We leave The
Yes Men with their work unfinished, and with more questions than
answers, which is how it is for Bonanno and Bichlbaum. The Yes Men
is absurdly comic and sad all at the same time.
THE
VIDEO
The Yes
Men is presented in the
original 1.85:1 aspect ratio. The transfer is crisp and captures the
sharp quality of the original DV photography.
THE
AUDIO
This DVD is
presented in English Stereo Surround. There is not a lot here to tax
your sound system, but the presentation is solid, and the overall
quality is crisp and clear.
THE
EXTRAS
Audio
Commentary By “The Yes Men” Andy Bichlbaum and Mike Bonanno, and With
Directors Chris Smith, Dan Ollman, and Sarah Price:
The filmmakers and their subjects talk about how they all met, how the
film came together, and they give some details as to what was going on
in certain scenes during the filming.
Deleted
Scenes: Five scenes, all
of which are interesting on their own, but it was probably for the
best that they were cut. They do not seem to fit in anywhere with the
rest of the film.
FINAL THOUGHTS
The Yes
Men
is eye opening in so many ways. The pranks they are able to get away
with are hysterical and appalling at the same time. The fact that
they are able to get away with such absurdity has to be seen to be
believed. It is also brilliant subversive protest. What bonus
material is here is very interesting.
VERDICT: HIGHLY
RECOMMENDED
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